Empirical Media is powered by a multidisciplinary team of strategists, media analysts, digital experts, and commerce planners. Our leadership brings over 20 years of experience in media planning, audit, and brand consulting across India's fastest-growing consumer categories. We believe in collaboration, innovation, and integrity — blending analytical precision with creative strategy to help brands grow smarter.
A strategic leader with vast industry experience in design, development and execution of planning & strategy roadmaps for the Digital & Media Solution vertical. MBA in Advertising & Marketing, with deep expertise across broadcast networks and large corporate & retail brands.
Experienced IT professional with a proven track record of leveraging cutting-edge technology to drive business growth. Specialises in data-driven marketing strategy to enhance engagement, improve ROI and meet business objectives — at the intersection of marketing and technology.
Over 17 years of industry and entrepreneurial experience. Builds operational excellence and manages the finance function, bringing expertise in operations, vendor and stakeholder management, and process design to optimise efficiency and cost.
Three decades of experience in media distribution, client relationships and business management. Has spearheaded major business initiatives and collaborations, driving growth and unlocking high-impact opportunities at Empirical.